In Standards We Trust — Why menstrual product standards are a precondition for informed choice, product availability and health equity

Many countries across the globe do not have standards to protect the health and safety of users, and the product information provided is often insufficient or simply nonexistent.

‘Menstrual product standards’ were recently defined in the Glossary for the Global Menstrual Movement, as national, regional or global regulations and requirements which ensure safety, compatibility and consistency of materials used in menstrual products, including production process, performance, usage care information, disposal and packaging. These standards are necessary to ensure consumer safety and individual wellbeing.

Definition of Menstrual Product Standards by Madami and Period, Global Glossary for the Menstrual Movement, January 2022.

Since there is so little data around the number of users adversely affected by menstrual products, we don’t know to what extent this creates a harmful impact for female health.

This all in addition to availability and choice being severely limited for consumers as menstrual cups and reusable cloth-based products are often not even considered when developing standards.

Download the ‘In Standards We Trust’ report here:

Thankfully, things are beginning to shift. Advocates from all around the world have been working tirelessly to ensure that consumers are able to access and choose from a variety of high-quality and certified products.

Menstrual products are necessities and not luxury goods.

It is time that we see that reflected and acknowledged by regulations to shape this rapidly developing and innovative market.

Women’s and girls’ experiences are still too often informed by the unavailability of menstrual products, lack of accountability on product manufacturers for materials they use in their products compounded by lack of education about reproductive health, and long-lasting stigma and shame.

Ensuring that menstruators everywhere have access to affordable, accessible and appropriate solutions which meet their MH needs is priority number one.



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Madami is a purpose-driven advisory & innovation agency specializing in femtech, sextech and gender lens investing